Under the terms of the license agreement, Tandy Brands will have rights to leverage its expertise in golf belts. The Company expects to drive incremental distribution in green grass shops, off-course golf specialty stores, department stores as well as in corporate and E-commerce shops. The license is for retail merchandise in the United States, Puerto Rico and shops at APE designed or managed golf courses in Canada.
"We are pleased to partner with Tandy Brands, as their product and expertise in the belt category fit well within the Arnold Palmer brand," said Cori Britt, VP of Arnold Palmer Enterprises. "As we work to ensure the Arnold Palmer brand is positioned for success, Tandy Brands provides the product and distribution to help us accomplish that goal."
About Tandy Brands
Tandy Brands is a leading designer and marketer of branded men's, women's and children's accessories, including belts, gifts and small leather goods. Merchandise is marketed under various national as well as private brand names through all major retail distribution channels.
About Arnold Palmer Enterprises
Arnold Palmer is many things to many people...world famous golf immortal and sportsman, highly-successful business executive, prominent advertising spokesman, skilled aviator, talented golf course designer and consultant, devoted family patriarch and a man with a down-to-earth common touch. Palmer is President of Arnold Palmer Enterprises, Inc., a multi-division structure which encompasses his global commercial activity and has continuously grown and evolved for over five decades by delivering on a promise of value, integrity and honesty. Arnold Palmer's licensing, endorsements, and spokesman associations are prevalent worldwide. For more information visit: www.arnoldpalmer.com